APA Style
Perreault, William D., Joseph P. Cannon, E. Jerome McCarthy. (2012).
Essentials of marketing : A marketing strategy planning approach (14).
New York:
McGraw Hill.
Chicago Style
Perreault, William D., Joseph P. Cannon, E. Jerome McCarthy.
Essentials of marketing : A marketing strategy planning approach.
14
New York:
McGraw Hill,
2012.
Text.
MLA Style
Perreault, William D., Joseph P. Cannon, E. Jerome McCarthy.
Essentials of marketing : A marketing strategy planning approach.
14
New York:
McGraw Hill,
2012.
Text.
Turabian Style
Perreault, William D., Joseph P. Cannon, E. Jerome McCarthy.
Essentials of marketing : A marketing strategy planning approach.
14
New York:
McGraw Hill,
2012.
Print.