APA Style

Perreault, William D., Joseph P. Cannon, E. Jerome McCarthy. (2009). Basic marketing : a marketing strategy planning approach (ed-17). New York: McGraw Hill.

Chicago Style

Perreault, William D., Joseph P. Cannon, E. Jerome McCarthy. Basic marketing : a marketing strategy planning approach. ed-17 New York: McGraw Hill, 2009. Buku.

MLA Style

Perreault, William D., Joseph P. Cannon, E. Jerome McCarthy. Basic marketing : a marketing strategy planning approach. ed-17 New York: McGraw Hill, 2009. Buku.

Turabian Style

Perreault, William D., Joseph P. Cannon, E. Jerome McCarthy. Basic marketing : a marketing strategy planning approach. ed-17 New York: McGraw Hill, 2009. Buku.