APA Style

Perreault, William D., JR.E. Jerome McCarthy. (2003). Essentials of marketing (9). New York: McGraw Hill.

Chicago Style

Perreault, William D., JR.E. Jerome McCarthy. Essentials of marketing. 9 New York: McGraw Hill, 2003. Audio Visual.

MLA Style

Perreault, William D., JR.E. Jerome McCarthy. Essentials of marketing. 9 New York: McGraw Hill, 2003. Audio Visual.

Turabian Style

Perreault, William D., JR.E. Jerome McCarthy. Essentials of marketing. 9 New York: McGraw Hill, 2003. Audio Visual.