Marketing 3.0: from product to customers to the human spirit
Kotler, philip - Personal Name
Hermawan Kartajaya - Personal Name
Iwan Setiawan - Personal Name
Marketing has lost some of its sway in recent year. This provocative book tells how marketing can regain trust and influence inside and outside the organization.
Ketersediaan
| B111215515 | 658.81 KOT m C1 | Reading Room FEB 1 (600) | Tersedia |
Informasi Detil
Judul Seri
-
No. Panggil
658.81 KOT m
Penerbit
John Willey & Sons : New Jersey., 2010
Deskripsi Fisik
xv, 188 hlm: ill,; 23 cm
Bahasa
English
ISBN/ISSN
9780470598825
Klasifikasi
658.81
Informasi Detil
Tipe Isi
text
Tipe Media
-
Tipe Pembawa
-
Edisi
-
Subyek
Info Detil Spesifik
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Pernyataan Tanggungjawab
Philip Kotler
Tidak tersedia versi lain
