APA Style

Kotler, philip, Gary Armstrong. (2006). Principles of marketing (ed-11). New York: Pearson.

Chicago Style

Kotler, philip, Gary Armstrong. Principles of marketing. ed-11 New York: Pearson, 2006. Buku.

MLA Style

Kotler, philip, Gary Armstrong. Principles of marketing. ed-11 New York: Pearson, 2006. Buku.

Turabian Style

Kotler, philip, Gary Armstrong. Principles of marketing. ed-11 New York: Pearson, 2006. Buku.