APA Style
Cravens, David W., Charles W. Lamb Jr, Victoria L. Crittenden. (1998).
Strategic marketing management cases .
Boston:
McGraw-Hill.
Chicago Style
Cravens, David W., Charles W. Lamb Jr, Victoria L. Crittenden.
Strategic marketing management cases.
Boston:
McGraw-Hill,
1998.
Buku.
MLA Style
Cravens, David W., Charles W. Lamb Jr, Victoria L. Crittenden.
Strategic marketing management cases.
Boston:
McGraw-Hill,
1998.
Buku.
Turabian Style
Cravens, David W., Charles W. Lamb Jr, Victoria L. Crittenden.
Strategic marketing management cases.
Boston:
McGraw-Hill,
1998.
Buku.